When a pet owner hears about bloodwork, nutrition changes, dental care, or additional diagnostics for the first time in the exam room, those recommendations can feel unexpected, expensive, or disconnected from why they came in. 

But what if your team could start laying the groundwork before the appointment?

Proactive communication gives pet owners time to understand what may be discussed, do their own research, and arrive better prepared for the conversations your team wants to have. 

Download the Driving Compliance Before the Appointment Cheatsheet for practical ideas to help you:

• Make appointment reminders more meaningful
  Go beyond the date and time by preparing clients for the clinical conversations that may happen during their visit.
• Personalize reminders to the patient
  Get examples for puppy and kitten visits, adult wellness, chronic care, and senior pet appointments. 
• Ask better questions before the appointment
  Use digital forms to identify medication challenges, cost concerns, nutrition questions, and other potential barriers before the client arrives. 
• Start nutrition conversations sooner
  Help clients see nutrition as part of their pet’s medical care—not an optional add-on. 
• Educate clients about pet insurance early
  Give pet owners an opportunity to better understand their options before cost becomes part of a difficult care decision. 

You don’t need to completely rethink your client communication strategy to start improving compliance.

Sometimes, a more thoughtful reminder, a better pre-visit question, or an earlier conversation is enough to help a pet owner arrive more prepared to make decisions about their pet’s care.